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Primo Choice

Primo Choice is an easy-clean twist pile in a collection of practical heather shades. This carpet is stain-resistant, bleach cleanable, and comes with the added advantage of a 10-year Stain Guarantee. Primo Choice is available in two weights – “Super” and “Elite”. This allows you to mix the carpet weights between light and heavier used areas but still keep the colour flow between rooms. For example, we would highly recommend the “Elite” weight for the Lounge, Hall, Stairs, Landing, Study; where there is a more concentrated footfall or use of a castor chair. We would then recommend the “Super” weight for bedrooms.



Pile Type
Pile Content 100% Polypropylene
Widths Available
4m & 5m
Wear Warranty 10 Years
Stain Guarantee 10 Years
Tog rating 1.0/1.20 Tog
Extra Heavy Domestic/ Medium Contract
Suitable for
Lounge/ Dining room/ Bedroom/ Study/ Hall/ Stairs/ Landing

Manufacturer Information

Primo Choice is made by Cormar Carpets. Cormar; like us, is a family-run business and has been manufacturing in Britain since 1956. With over 50 carpet industry awards under their belt to date, you know you’re in the best hands. Click here to find out more.

Contact us today for a quotation

If you have your own room sizes, or if you would like to arrange a measuring service, please contact us. We are more than happy to provide a quotation for Primo Choice with all your requirements. We also provide a fitting service with all flooring sold if required.


If you want to make sure you’re choosing the right colour to suit your home and decor, we have samples that can be borrowed from our showroom, click here for more information.

Enquire about this flooring

Primo Choice

Enquire about this flooring

Primo Choice


Most carpets have an outstanding wear warranty

Free Measuring

We offer a free local measuring service.


All man made carpets come with a stain free guarantee.


Available in a wide range of colours


We also have a large range of rolls and remnants in store.

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